According to reports, Apple CEO Tim Cook is increasingly concerned about artificial intelligence potentially replacing the iPhone as the dominant computing platform by 2025. The article discusses Apple’s strategic response to the AI revolution, highlighting the company’s efforts to integrate AI capabilities across its product ecosystem. Cook’s worries stem from the rapid advancement of AI technology and its potential to fundamentally change how users interact with technology, possibly making traditional smartphones less relevant. The report indicates that Apple is accelerating its AI development efforts, including working on a large language model called ‘Ajax’ and exploring ways to integrate AI features into iOS. The company is also reportedly investing heavily in AI research and development, with plans to spend approximately $1 billion annually on AI initiatives. The article emphasizes Apple’s cautious approach to AI deployment, balancing innovation with its traditional focus on privacy and user experience. Key developments include the potential introduction of on-device AI features in future iPhone models and the exploration of AI-powered personal assistants beyond the current capabilities of Siri. The piece concludes by noting that Apple’s AI strategy involves both defensive measures to protect its iPhone business and offensive initiatives to maintain its competitive edge in the evolving tech landscape.
Source: https://www.businessinsider.com/apple-tim-cook-worried-artificial-intelligence-replace-iphone-2025-7