In this thought-provoking article, the author delves into the concerning phenomenon of “enshittification” - the gradual degradation of the internet’s quality and user experience. The focal point is Meta’s controversial Nightcap feature, which aims to curate a personalized feed of content for users before bedtime. However, the author argues that this seemingly innocuous feature exemplifies a broader trend of tech giants prioritizing engagement metrics and advertising revenue over user well-being and content quality. The article highlights the potential risks of such practices, including the spread of misinformation, the erosion of privacy, and the perpetuation of harmful echo chambers. The author calls for a reevaluation of the tech industry’s priorities, advocating for a shift towards ethical and responsible practices that prioritize user welfare and the preservation of a healthy digital ecosystem. Ultimately, the article serves as a cautionary tale about the consequences of unchecked corporate power and the urgent need for accountability and reform in the tech sector.
Source: https://www.cnn.com/2025/01/13/business/enshittification-internet-meta-nightcap/index.html