CES 2025 is showcasing an unprecedented wave of AI integration across consumer electronics, demonstrating how artificial intelligence has become the defining feature of modern technology products. The Consumer Electronics Show, America’s largest tech trade event, has unveiled AI-powered innovations spanning everything from smart TVs to bird feeders, reflecting the technology’s explosive growth throughout 2024.
Samsung and LG are leading the charge in smart TV innovation by integrating Microsoft’s Copilot AI assistant into their latest models. Samsung’s AI offerings include Click to Search for identifying actors onscreen and Live Translate for real-time subtitle translations. The company’s Samsung Vision AI provides personalized viewing experiences, while LG’s newest OLED TVs feature AI-enabled audio and visual customization, voice identification for profile switching, and personalized content recommendations.
In the kitchen appliance sector, Brisk It’s Zelos 450 electric wood pellet smoker leverages generative AI and WiFi connectivity to revolutionize outdoor cooking. Users can remotely adjust settings, receive real-time cooking updates, and get step-by-step reminders throughout the grilling process.
LG’s French Door refrigerator with ThinQ technology employs a built-in AI camera to recognize food items, suggest recipes based on available ingredients, and track expiration dates. Samsung’s Bespoke refrigerators take this further by partnering with Instacart to enable same-day grocery delivery for items running low.
The Roborock Saros Z70 robot vacuum features an extendable robotic arm capable of picking up lightweight items like socks, tissues, and sandals, with plans to expand its visual inventory. Meanwhile, Dell’s 32 Plus 4K QD-OLED monitor uses under-display camera technology to track head movements and adjust audio output from five speakers for personalized sound delivery.
Even niche products are getting AI upgrades. The Birdfy Feeder 2 Duo captures high-resolution, slow-motion video of birds while using AI to identify and catalog different species through real-time notifications. Kami’s Fall Detect camera claims 99.5% accuracy in identifying falls for elderly care, even when bodies are partially obscured, sending alerts to family members and caregivers.
These announcements underscore how AI has evolved from a buzzword to a fundamental feature across consumer technology categories.
Key Quotes
further streamlines the process, allowing users to efficiently find and organize complex information using contextual cues
LG describing how Microsoft Copilot integration in their OLED TVs will help users navigate content and information more effectively, highlighting the practical applications of AI assistants in home entertainment systems.
Not everything that companies talk about at CES eventually makes it to market, but these announcements show the array of AI applications companies are exploring after the technology’s explosive growth in popularity in 2024
This observation from the article provides important context about CES announcements, acknowledging that while some products may never reach consumers, the sheer variety demonstrates how extensively companies are investing in AI integration following the technology’s breakthrough year.
Our Take
The CES 2025 AI announcements reveal a strategic shift from AI as a feature to AI as infrastructure. What’s particularly striking is the democratization of AI across price points and product categories—from premium OLED TVs to bird feeders. This suggests manufacturers believe consumers are ready to pay for AI capabilities beyond traditional computing devices.
However, there’s a risk of AI feature bloat. Not every product needs generative AI, and companies may be adding AI capabilities simply to remain competitive rather than solving genuine user problems. The real test will be whether these AI features provide measurable value or become unused gimmicks.
The home safety applications, particularly fall detection cameras, represent AI’s most compelling use case—potentially life-saving technology that justifies privacy trade-offs. Meanwhile, AI-powered grills and bird feeders, while innovative, may struggle to justify their premium pricing. The market will ultimately determine which AI integrations represent genuine innovation versus marketing hype.
Why This Matters
CES 2025’s AI-focused announcements signal a critical inflection point where artificial intelligence transitions from experimental technology to mainstream consumer adoption. The breadth of AI integration—from entertainment to safety monitoring—demonstrates that AI is no longer confined to smartphones and computers but is becoming the foundational technology layer across all consumer electronics.
This widespread adoption has significant implications for the tech industry’s competitive landscape. Companies that fail to integrate meaningful AI features risk obsolescence, while those leading in AI innovation gain substantial market advantages. The partnerships between traditional appliance makers and AI platforms like Microsoft Copilot show how AI ecosystems are forming, creating new business models and revenue streams.
For consumers, this represents both opportunity and challenge. While AI promises enhanced convenience, personalization, and functionality, it also raises questions about data privacy, security, and the learning curve associated with increasingly complex devices. The integration of AI into everyday appliances like refrigerators and grills suggests we’re entering an era where AI literacy becomes essential for maximizing product value. These CES announcements provide a preview of how AI will reshape daily life throughout 2025 and beyond.
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Source: https://www.businessinsider.com/biggest-ai-product-announcements-demos-ces-tech-trade-show-2025-1