The article discusses ESPN’s plans to offer a personalized version of its iconic SportsCenter program on its upcoming streaming service. The key points are: 1) ESPN is developing a customizable SportsCenter that will tailor highlights and commentary to individual users’ preferences. 2) The personalized SportsCenter will be part of ESPN’s new streaming service, which is set to launch in 2024. 3) The service aims to provide a more personalized and interactive sports viewing experience by leveraging data on users’ favorite teams, leagues, and sports. 4) ESPN hopes the personalized SportsCenter will help attract younger viewers who prefer customized content over traditional linear programming. 5) The move reflects ESPN’s efforts to adapt to changing viewer habits and compete with other streaming platforms in the rapidly evolving media landscape.