According to a report by Business Insider, Meta (formerly Facebook) is developing AI technology that can generate realistic videos of celebrities speaking with their voices and mannerisms. The AI system, expected to be released by 2024, will be able to create synthetic videos of famous people by analyzing existing footage and audio recordings. This technology raises concerns about the potential for deepfakes and misinformation. However, Meta claims it will have safeguards to prevent misuse, such as watermarking the synthetic videos. The AI system could be used for entertainment purposes, allowing fans to interact with their favorite celebrities in a new way. Meta’s Chief AI Scientist, Yann LeCun, believes this technology will be a game-changer for the entertainment industry. While exciting, the development also highlights the need for robust measures to combat the spread of deepfakes and protect individuals’ privacy and reputation.
Source: https://www.businessinsider.com/meta-ai-can-see-and-speak-with-celebrity-voices-2024-9