LinkedIn CMO Says AI Gives Members Better Tools to Find the Perfect Job

The article discusses how LinkedIn is leveraging artificial intelligence (AI) to provide its members with better tools to help them find their ideal job. According to LinkedIn’s Chief Marketing Officer, AI is being used to analyze data from members’ profiles, job searches, and interactions on the platform. This analysis helps LinkedIn understand each member’s unique skills, interests, and career goals. With this information, AI algorithms can then suggest relevant job opportunities, connections, and content tailored to the individual member. The CMO emphasizes that AI is not replacing human decision-making but rather augmenting it by surfacing personalized insights and recommendations. The goal is to make the job search process more efficient and effective for LinkedIn’s members. Additionally, AI is being used to improve the platform’s search functionality, making it easier for members to find relevant jobs and connections. Overall, the article highlights how AI is being leveraged by LinkedIn to enhance the user experience and provide more personalized career-related tools and resources.

Source: https://www.businessinsider.com/linkedin-cmo-says-ai-gives-its-members-better-tools-to-help-find-the-perfect-job-2024-6