The article discusses a social media campaign launched by a Turkish artist, Vahit Tuna, to raise awareness about the devastating impact of wildfires in Turkey. Tuna created an image depicting millions of eyeballs, symbolizing the eyes of the world watching the destruction caused by the fires. The image went viral on social media platforms like Twitter and Instagram, garnering widespread attention and support from people around the globe. The campaign aimed to highlight the urgent need for action to combat climate change and protect the environment. Tuna’s creative approach successfully captured the public’s imagination and sparked conversations about the role of art in raising awareness about pressing global issues like environmental degradation and natural disasters. The article emphasizes the power of social media and artistic expression in amplifying important messages and mobilizing collective action.