The article discusses the potential impact of AI on content creation and the need for content to be able to ‘survive online’ against AI-generated content by 2024. The key points are: 1) AI language models like GPT-3 are becoming increasingly advanced and can generate human-like text, posing a threat to content creators. 2) By 2024, AI will be able to generate content that is indistinguishable from human-created content, making it difficult for human creators to compete. 3) Content creators will need to focus on creating high-quality, unique, and engaging content that AI cannot replicate. 4) AI-generated content may be useful for certain tasks, but human creativity and emotional intelligence will still be essential for creating truly compelling content. 5) The article suggests that content creators should embrace AI as a tool to enhance their work, rather than viewing it as a threat.
Source: https://www.businessinsider.com/frontier-content-survive-online-ai-2024-9