Figma CEO's Perspective on AI's Impact on Design

Figma CEO Dylan Field addresses concerns about AI replacing designers, asserting that software and AI will not make human designers obsolete by 2025. Field emphasizes that while AI tools are becoming increasingly sophisticated in design tasks, they will serve as enhancers rather than replacements for human creativity and decision-making. He points out that AI’s role will be to augment designers’ capabilities, helping them work more efficiently and tackle more complex challenges. The CEO highlights that design involves much more than just creating visuals - it requires understanding context, user needs, and business objectives, areas where human insight remains crucial. Field discusses how Figma is incorporating AI features to streamline workflows while maintaining the essential human element in design processes. He notes that as AI tools evolve, designers will need to adapt their skills and learn to effectively collaborate with AI, but their fundamental role in creative problem-solving will remain irreplaceable. The article also touches on how AI is transforming the design industry by automating routine tasks, allowing designers to focus on higher-level strategic work. Field’s perspective aligns with a growing consensus in the tech industry that AI will serve as a powerful tool for designers rather than a replacement for human creativity and expertise.

Source: https://www.businessinsider.com/figma-ceo-dylan-field-software-wont-replace-designers-2025-10