Facebook and Instagram are introducing a new AI-powered search bar called ‘Ask Meta’ that will allow users to ask questions and receive relevant information, links, and content. The feature aims to make it easier for users to find information on the platforms without relying solely on keyword searches. ‘Ask Meta’ will leverage AI and machine learning to understand the intent behind users’ queries and provide more accurate and contextual responses. The search bar will initially roll out to a small test group on Facebook’s Android app before expanding to more users and platforms like Instagram. Meta hopes ‘Ask Meta’ will improve content discovery and make it simpler for users to find what they’re looking for across Facebook and Instagram. However, the company acknowledges the challenges of developing an AI system that can understand and respond to the wide range of queries users may have.
Source: https://www.businessinsider.com/facebook-instagram-search-bar-ask-meta-ai-why-explained-2024-4