ByteDance's AI Plans for Mass-Produced Deepfake Videos

ByteDance, TikTok’s parent company, is reportedly developing an AI system called ‘Omnihuman’ that aims to mass-produce realistic deepfake videos by 2025. According to internal documents reviewed by The Verge, the technology would enable the creation of AI-generated human performances featuring customizable faces, bodies, voices, and movements. The system is designed to produce content for advertisements, education, and entertainment at scale, potentially revolutionizing digital content creation. The documents reveal ByteDance’s ambitious goal to generate thousands of videos daily using this technology, with plans to make the system available to both businesses and individual creators. The project raises significant ethical concerns about deepfake technology’s potential misuse and its impact on authenticity in digital media. ByteDance is reportedly focusing on developing safeguards and watermarking systems to prevent malicious use of the technology. The company aims to implement strict content moderation and verification processes to ensure responsible deployment. This development represents a significant advancement in synthetic media technology but also highlights the growing challenge of distinguishing between real and AI-generated content. The project’s success could fundamentally transform how digital content is created and consumed, while simultaneously intensifying debates about digital authenticity and the need for regulatory frameworks to govern such technologies.

Source: https://www.businessinsider.com/bytedance-omnihuman-ai-generated-deepfake-videos-2025-2