Attention, a startup that uses AI to analyze sales calls, has raised $8.5 million in Series A funding led by Accel. The company’s software transcribes and analyzes sales calls, providing insights into what works and what doesn’t. It can identify key moments, track metrics like talk ratios, and provide coaching recommendations. The funding will be used to expand Attention’s engineering team and further develop its AI models. The company aims to help sales teams improve their performance by providing data-driven insights and coaching. Attention’s customers include companies like Zoom, Qualtrics, and Gong. The startup believes that analyzing sales conversations can help teams close more deals and increase revenue. With the rise of remote work, the ability to analyze sales calls has become increasingly important for companies looking to optimize their sales processes.
Source: https://www.businessinsider.com/attention-series-a-analyze-sales-calls-ai-2024-10